Wednesday, 20 September 2017

L02:Key Terms


  • Advertising- Marketing, information to the audience, creating awareness,
  • Distribution-How the product reaches the audience-channels-shop purchases, downloads, cinema
  • Traditional-Pre-Internet
  • Exam Question- Identify traditional methods of advertising, To identify new media/digital methods of advertising. To explain the differences between between these, To justify why they are both used to promote digital media products. 

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